YouTube Video Earnings Calculator
Estimate your potential revenue based on global RPM trends. Note: Actual earnings depend on your niche and audience.
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• Niche: Finance and Business niches often pay 5-10x more than Gaming or Comedy.
• Video Length: 8+ minute videos can have mid-roll ads, increasing revenue.
• Seasonality: RPM usually peaks in Q4 (holidays) and drops in Q1.
• Ad Inventory: Whether viewers use ad-blockers or have YouTube Premium.
How to Estimate Your YouTube Revenue
Understanding how much money a YouTube video can make is key to making informed decisions about your content strategy and niche. This free YouTube Earnings Calculator uses country-specific RPM (Revenue Per Mille) data to give you a realistic revenue estimate based on your view count and primary audience location.
RPM varies dramatically by country. A video with 100,000 views from a US audience can earn 5?10x more than the same video with views from other regions. Similarly, niche matters: Finance, Business, and Tech channels consistently have higher CPM than Entertainment or Gaming. Use this calculator to plan your content strategy around high-value niches and target demographics.
Understanding YouTube Revenue Metrics
- RPM (Revenue Per Mille): The actual revenue you earn per 1,000 video views, after YouTube's 45% cut. RPM is what you see in YouTube Studio Analytics.
- CPM (Cost Per Mille): The amount advertisers pay per 1,000 ad impressions. CPM is always higher than RPM because not every view shows an ad, and YouTube keeps its share.
- Ad-eligible views: Not all views generate ad revenue ? viewers using ad-blockers, YouTube Premium members, and views on unmonetized segments don't count. Typically 60?80% of views are monetizable.
- Seasonality: RPM peaks in Q4 (October?December) due to holiday advertising spend and typically hits its annual low in January?February.
Use this calculator alongside our YouTube Consultant for personalized revenue growth advice based on your channel's metrics. Also see our Keyword Generator to find high-CPM keywords in your niche to maximize your revenue potential.